LIKE JENNIE

Skills:

Motion Design, Audio Mixing

Motion Design, Audio Mixing

Tools

Tools:

After Effects

After Effects

Year:

2025

PROJECT OVERVIEW:

PROJECT OVERVIEW:

Like JENNIE is a concert graphics project that builds performance visuals for one of 2025's most iconic tracks.

Using a red, monochromatic palette, inspired by the branding of Jennie's album, Ruby, I developed a series of visual sequences featuring rotoscoped choreography, bold typographic treatments, and animated camera movements that emulate real concert broadcast techniques.

The goal of this project was to explore how rhythm shapes motion design, creating a fan-oriented visual experience.

PROJECT OVERVIEW:

Like JENNIE is a concert graphics project that builds performance visuals for one of 2025's most iconic tracks.

Using a red, monochromatic palette, inspired by the branding of Jennie's album, Ruby, I developed a series of visual sequences featuring rotoscoped choreography, bold typographic treatments, and animated camera movements that emulate real concert broadcast techniques.

The goal of this project was to explore how rhythm shapes motion design, creating a fan-oriented visual experience.

Skills:

Motion Design, Audio Mixing

Tools:

After Effects

Year:

2025

CONCEPT:

CONCEPT:

CONCEPT:

The visual direction of this project is based on a red and black, monochromatic palette, directly referencing the style of the song's corresponding album, Ruby.

The edit was structured around the song's rhythmic structure. Colour-coded markers were placed throughout the timeline to map out percussive hits and lyrical cues, allowing every cut and motion to line up precisely with the beat.

Rotoscoping

To bring the iconic and viral choreography into the project, I rotoscoped a clean dance cover by TikTok creator @karinaavx__, isolating the dancer frame by frame to integrate her silhouette seamlessly into the compositions.

Rotoscoping

Rotoscoped

Stylized

Rotoscoping

Rotoscoped

Stylized

Rotoscoping

Rotoscoping

Rotoscoped

Stylized

ROTOSCOPING

Rotoscoping

Rotoscoped

Stylized

To bring the iconic and viral choreography into the project, I rotoscoped a clean dance cover by TikTok creator @karinaavx__, isolating the dancer frame by frame to integrate her silhouette seamlessly into the compositions.

3d RENDER

A custom 3D Jennie wordmark built from her existing stylized Korean logo was rendered in After Effects.

Advanced 3D Render

Stylized Render

3D Render

Advanced 3D Render

Stylized Render

Advanced 3D Render

Stylized Render

DANCE BREAK

For the dance break sequence. I recreated a triangular group formation by arranging six dancers in 3D space, animating the camera to mimic live K-pop stage cinematography. The shifting focal points and sharp camera movements were designed to honour the iconic amapiano dance break that fans recognize and love.

3D Render

Reflection:

Reflection:

Reflection:

This project gave me a better understanding of the workflow of concert graphics: balancing camera work, choreography, typography, and music into a cohesive visual experience that matches the song.

It strengthened my technical skills in rotoscoping, native 3D rendering within After Effects, and audio-synchronized editing.

The process highlighted the importance of designing from the fan (user's) perspective, authentically capturing performance energy, emphasizing musical impact, and ensuring every motion choice supports the track with intention.